The website AutoScout24 (“AutoScout24”, “offer” or “platform”) is made available by AutoScout24 GmbH, Tölzer Straße 16, 82031 Grünwald, legally represented by the managing directors Edgar Berger, Biliana Alabatchka and Michael Luhnen (“AutoScout”, “we” or “us”) as person responsible within the meaning of the applicable data protection law.
AutoScout24 is a platform for suppliers and interested parties of cars and their financing. In principle, you can visit our website without registering and actively providing us with personal data. In this case we only collect the following data:
1.1 Registration with AutoScout24
If you decide to actively trade on our marketplace, registration is required, during which we collect the following data from you:
As a provider: e-mail address and password, first name, last name, street and house number, postcode and city, area code and telephone number
As a commercial provider: Title, first and last name, address, e-mail address and telephone number, company name, VAT number, user name, mobile phone number (optional) Fax (optional). As well as contact person for contract questions, deviating billing address, deviating business address, if registered
As requester: e-mail address and password, title, surname, first name, postcode, current vehicle ownership, customer type (private/commercial)
1.2 Data you enter at AutoScout24
Depending on which feature you use which function of the platform, we collect further data that you enter in our platform. You are not obliged to provide the information; without this data, however, you might not be able to use the relevant function. We inform you about data that we collect in connection with your use of the platform here.
As a user of the vehicle search function: information about the type of vehicle (make, model, price, first registration, mileage, performance, vehicle condition and comparable data)
As a user of the Sell / Advertise function: Information about the type of vehicle offered (vehicle type, manufacturer, type, model, price, first registration, mileage, performance, vehicle condition, vehicle identification number (FIN), photos and comparable data), about the advertisement (duration).
As a user of the express sales function: information on the type of vehicle offered (vehicle type, manufacturer, type, model, price, first registration, mileage, performance, vehicle condition, photos and comparable data). Title, first and last name, address, e-mail address and telephone number for the purpose of telephone contact by the AutoScout24 consulting team and the preparation of the sales contract template, as well as the vehicle identification number (FIN) for determining the vehicle evaluation.
As a user of the functions car loan, car insurance, leasing and the other lead areas: User name and password (only if you register as a customer), title, first and last name, address and e-mail address; Data for loan calculation, financing requests or applications. These are transmitted to the financial service providers and stored temporarily for reporting purposes.
As a user of the workshop area: e-mail address, make, service, postcode / city, further vehicle data (model, first registration, etc.)
As a user of contact forms: Title, first and last name, address, e-mail address and telephone number and other contact details.
As a subscriber to newsletters and mailings: e-mail address and, if given by registration as a provider, first and last name for the salutation, further data such as postal code for playing local offers, as well as further personalisation based on consumer behaviour (e.g. search history, advertisement content); In order to be able to design our newsletter optimally according to your interests and wishes, the clicks on the links in the e-mail newsletter are registered and stored.
As a participant of raffles in the context of online surveys: We record salutation, first and last name and e-mail address for the purpose of the raffle.
As a participant of user tests, recruited via online surveys: We record salutation, first and last name and e-mail address for the purpose of contacting.
As a user of AutoScout360: first and last name, e-mail address
As a user of online merchant registration: Title, first and last name, address, e-mail address and telephone number, company name, VAT number, user name, mobile phone number (optional), fax (optional). As well as contact person for contract questions, deviating billing address, deviating business address.
As a user of the merchant exclusive offer: offer text, end date of the offer.
As a user of the merchant e-mail administration: title, position, first name, last name, e-mail address, notification type.
As a participant of online surveys as a dealer:
1.3 Data we collect from third parties
From time to time we collect data on merchants from public directories, such as mobile.de, pkw.de, Gelbe Seiten, ebaykleinanzeigen.de etc. These are exclusively freely accessible data, which are displayed on the respective page. These can be descriptions of the car model given on the third page (make, model, sales price), or information about the respective dealer, such as the company address and also contact data, such as the telephone number. We also use this data exclusively in accordance with the provisions of the current data protection ordinance.
We process your data mainly in order to make the offer and the associated services and functions available to you. In addition, some further processing takes place for further purposes, which we describe below together with the respective legal bases. Among other things, we use various methods on the platform for analyzing usage and for playing out online advertising (both also using cookies). In addition, we process data for the purposes of direct advertising by e-mail and for security and prosecution purposes.
2.1 Provision of the portal
We process your data in order to make the offer and the associated services and functions available to you. When using the contact form within the advertisements on our platform, the contact information entered by the interested parties is transmitted to the advertisers.
We store and process the vehicle data (vehicle type, manufacturer, type, model, price, first registration, mileage, performance, vehicle condition, VIN, for the purpose of statistical evaluations and their publication beyond the duration of the advertisement.
To ensure that as many interested parties as possible take note of your offers/advertisements, we sometimes also distribute advertisements via cooperating car exchanges/websites. This includes that we pass on your data to the cooperating car exchange/website as publicly displayed in the advertisement. We also send your advertisements by e-mail to interested parties who have subscribed to a search request and share your advertisements in social media (e.g. Facebook).
In some areas we enable you to evaluate the services found on our platform by partner and third party companies as an orientation aid for other users. For this purpose, we will send you an e-mail asking you to submit such a review.
In addition, we process your data insofar as this is necessary for the execution and processing of contractual relationships entered into, for example for the sending of invoices or for making contact in the event of problems that arise.
These processes are carried out on the basis of legal regulations that allow us to process personal data to the extent necessary for the use of a service or the fulfilment of a contract (Art. 6 Paragraph 1 b) DSGVO), or because AutoScout24 has a predominant legitimate interest in making the use of the platform as easy and efficient as possible (Art. 6 Paragraph 1 f) DSGVO). In some cases we also obtain your consent to data processing (Art. 6 Par. 1 a) DSGVO).
2.2 Statistical evaluations and demand-oriented design (Cookies)
When using our offer, we create usage profiles using pseudonyms for the purposes of statistical evaluation and the demand-oriented design of the offer. These processes are carried out on the basis of legal regulations which allow personal data to be processed because AutoScout24 has a predominant legitimate interest in a needs-oriented design geared to usage habits and the statistical evaluation of our offer (Art. 6 Para. 1 f) DSGVO).
For this we use so-called cookies, i.e. alphanumeric identification characters which we transmit to your computer via your web browser. They allow our systems to temporarily distinguish your browser from others. On the one hand, we send you so-called persistent cookies, with the help of which we write down the application criteria entered by you in our car database and store them for our internal evaluations.
On the other hand, we use so-called session cookies, with the help of which you receive a session ID for the duration of a visit to our pages, which enables us to recognize you as a certain (anonymous) user. This allows us to create continuity for you during your visit and, for example, to avoid that you are repeatedly shown the same advertisements. The session cookie and your session ID will be deleted at the end of your visit to our site.
If you wish to prevent this procedure, you can do so by deactivating the cookie. The help function in the menu bar of most web browsers explains how to set your browser so that it no longer accepts cookies or only accepts cookies to a limited extent. There you will also learn how to configure your browser so that it informs you when a cookie is "offered" to your computer. Unfortunately, you can only fully use and experience the functionality of our website with an activated cookie acceptance.
We therefore recommend that you leave the cookie function of your browser switched on when you visit our pages. We also recommend that you always log out completely after you have finished using a computer that you share with others and whose browser is set so that the computer accepts cookies. If you do not accept cookies, it is unfortunately not possible for us to provide you with all services and functions of the platform.
For the above-mentioned purposes of statistical evaluation and the demand-oriented design of our offer, we use - unless you have objected - different procedures.
We use the app analysis service of Adjust GmbH (Saarbrücker Str. 38a, 10405 Berlin; "Adjust") to analyze app usage. The Adjust service has been tested and certified according to the ePrivacyseal (European Seal for your Privacy) of ePrivacyseal GmbH (see https://www.eprivacy.eu/guetesiegel/eprivacyseal/). Your IP and Mac addresses is used for the analysis, but they are only used anonymously. It is not possible to draw any conclusions about you personally. The information collected through the use of the app is only used to analyze the function and use of the app by creating anonymous evaluations and graphics of the app usage behavior. The analyses are used exclusively for the purposes of our own market research as well as for the optimization and demand-oriented design of the app.
Our platform integrates the tracking service of ScorecardResearch, a service of Full Circle Studies, Inc. (11950 Democracy Drive Suite 600 Reston, VA 20190, USA; part of comeScore, Inc. market reserach group; "comeScore"). For more information about comScore's privacy practices, please visit: https://www.comscore.com/ger/Ueber-Uns/Datenschutzerklaerung. http://www.scorecardresearch.com/privacy.aspx?newLanguage=3.
Opt-out is available here: http://www.scorecardresearch.com/preferences.aspx.
We use Crashlytics (Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland"; "Crashlytics"). Crashlytics is a service that collects app usage data specifically related to system crashes and bugs. Information about the device used, the installed app version and other information regarding the software and hardware of your mobile device is collected and used for troubleshooting purposes. For more information on data protection at Crashlytics, please visit: https://try.crashlytics.com/terms/privacy-policy.pdf.
You can send your deletion request to: firstname.lastname@example.org (see http://try.crashlytics.com/terms/ ).
This website uses Google Analytics, a web analysis service of Google Inc. ("Google"). Google Analytics uses "cookies", which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of this website is usually transferred to a Google server in the USA and stored there. However, due to the activation of IP anonymisation on these websites, your IP address will previously be reduced by Google within member states of the European Union or in other signatory states to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. This data transmission is based on a corresponding EU-US Privacy Shield certification by Google, which can be viewed at the following address: https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI.
On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activities and to provide the website operator with further services associated with website use and Internet use. The IP address transmitted by your browser in the context of Google Analytics is not merged with other Google data.
You can also prevent Google from collecting the data generated by the cookie and relating to your use of the website (including your IP address) and from processing this data by Google by downloading and installing the browser plug-in available under the following link: http://tools.google.com/dlpage/gaoptout?hl=en
Google Analytics is used on the basis of our legitimate interest in a demand-oriented design, statistical evaluation and efficient advertising of our website and the fact that your legitimate interests do not outweigh (Art. 6 Para. 1 letter f DSGVO).
Our website uses the measurement method ("SZMnG") of INFOnline GmbH (Brühler Strasse 9, 53119 Bonn, Germany; "INFOnline") to determine statistical parameters about the use of our offers. The aim of the usage measurement is to statistically determine the number of visits to our website, the number of website visitors and their usage behaviour - on the basis of a uniform standard procedure - and thus to obtain market-wide comparable values.
For all digital offers made by members of the Informationgemeinschaft zur Feststellung der Verbreitung von Werbeträgern e.V. (IVW - http://www.ivw.eu) or the studies of the Arbeitsgemeinschaft Online-Forschung e.V. (AGOF - http://www.agof.de), the usage statistics are regularly published by AGOF and the Media-Analyse e.V. working group. (agma - http://www.agma-mmc.de) and published with the performance value "Unique User" and by IVW with the performance values "Page Impression" and "Visits". These ranges and statistics can be viewed on the respective websites.
1. legal basis for processing
Measurement by INFOnline GmbH using the SZMnG measurement method is carried out with legitimate interest in accordance with Art. 6 (1) (f) DSGVO.
The purpose of the processing of personal data is the compilation of statistics and the creation of user categories. The statistics serve to be able to trace and document the use of our offer. The user categories form the basis for an interest-fair adjustment of advertising media and/or advertising measures. For the marketing of this website a usage measurement, which guarantees a comparability to other market participants, is indispensable. Our legitimate interest arises from the economic usability of the findings from the statistics and user categories and the market value of our website - also in direct comparison with third-party websites - which can be determined on the basis of the statistics.
In addition, we have a legitimate interest in making the pseudonymous data available to INFOnline, AGOF and IVW for market research purposes (AGOF, agma) and for statistical purposes (INFOnline, IVW). Furthermore, we have a legitimate interest in making the pseudonymized data available to INFOnline for the further development and provision of appropriate advertising material.
2. type of data
INFOnline GmbH collects the following data, which is related to persons according to the EU DSGVO:
The validity of the cookie is limited to a maximum of 1 year.
3. use of the data
The measurement method of INFOnline GmbH, which is used on this website, determines usage data. This is done in order to collect the performance values for page impressions, visits and clients and to form further key figures (e.g. qualified clients). In addition, the measured data are used as follows:
4. storage time of the data
INFOnline GmbH does not store the complete IP address. The shortened IP address is stored for a maximum of 60 days. The usage data in connection with the unique identifier are stored for a maximum of 6 months.
5. passing on of the data
The IP address as well as the shortened IP address are not passed on. For the preparation of the AGOF study, data with client identifiers are passed on to the following AGOF service providers:
Kantar Germany GmbH (https://www.tns-infratest.com/)
If you do not wish to participate in the measurement, you can object under the following link: https://optout.ioam.de to guarantee an exclusion from the measurement, it is technically necessary to set a cookie. If you delete the cookies in your browser, it is necessary to repeat the opt-out process using the above link.
Further information on data protection in the measurement procedure can be found on the website of INFOnline GmbH (https://www.infonline.de), which operates the measurement procedure, the data protection website of AGOF (http://www.agof.de/datenschutz) and the data protection website of IVW (http://www.ivw.eu).
You can find the option of opting out here: https://mouseflow.de/opt-out/.
You can find the option of opting out here: https://www.optimizely.com/de/opt_out
2.3 Online advertising
The advertising on our websites is optimised for you through the collection and processing of your usage behaviour with regard to predicted interests. Cookies are used for this purpose, which are stored on the hard disk of your computer and enable recognition, but do not permit any personal identification of your person.
We collect data about your activities on our website (e.g. clicked advertising banners, visited sub-pages, search queries made, etc.). This data is used by third parties by means of an anonymous user number on behalf of AutoScout24 for the purpose of displaying content and advertising in accordance with your interests.
These processes are carried out on the basis of the statutory provisions which allow personal data to be processed because AutoScout24 has a predominant legitimate interest in refinancing the investments for the operation of the portal through advertising (Art. 6 Para. 1 f) DSGVO). If you have given us your consent, AutoScout24 will combine the movement data on AutoScout24's websites and mobile apps (pages accessed, content clicked on etc.) and data from other services used on these websites/apps with your registration data in order to be able to show you interesting advertising offers on these websites/these mobile apps (Art. 6 Para. 1 a) DSGVO).
For the delivery of use-based online advertising we use - if you have not objected - different operators of advertising networks.
You can download it here: https://www.google.com/settings/u/0/ads/plugin?hl=en.
We have integrated Google AdWords on this website. Google AdWords is an Internet advertising service of Google. Inc. (1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA; "Google") that allows advertisers to place ads in both Google's search engine results and the Google Advertising Network. Google AdWords allows an advertiser to pre-define certain keywords to display an ad in Google's search engine results only when the user uses the search engine to retrieve a keyword-relevant search result. On the Google Network, ads are distributed to thematically relevant websites using an automatic algorithm and using the previously defined keywords.
The purpose of Google AdWords is to advertise our website by displaying interest-relevant advertising on the websites of third parties and in the search engine results of the Google search engine and by displaying third-party advertising on our website.
If a person concerned reaches our website via a Google ad, a so-called conversion cookie is stored on the information technology system of the person concerned by Google. What cookies are has already been explained above. A conversion cookie loses its validity after thirty days and is not used to identify the person concerned. If the cookie has not yet expired, the conversion cookie is used to determine whether certain sub-pages, such as the shopping basket of an online shop system, have been called up on our website. The conversion cookie enables both us and Google to track whether a person who has accessed our website via an AdWords ad has generated revenue, i.e. has completed or cancelled a purchase of goods.
The data and information collected through the use of the conversion cookie is used by Google to generate visit statistics for our website. We use these visit statistics to determine the total number of users who have been referred to us via AdWords ads, i.e. to determine the success or failure of the respective AdWords ad and to optimize our AdWords ads for the future. Neither our company nor other Google AdWords advertisers receive information from Google that could identify the person concerned.
The conversion cookie is used to store personal information, such as the websites visited by the person concerned. Personal data, including the IP address of the Internet connection used by the person concerned, is therefore transferred to Google in the United States of America each time he or she visits our Internet pages. This personal data is stored by Google in the United States of America. Google may disclose personal data collected through the technical process to third parties.
The person concerned can prevent the setting of cookies by our website at any time, as already described above, by means of an appropriate setting of the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the Internet browser used would also prevent Google from setting a conversion cookie on the information technology system of the person concerned. In addition, a cookie already set by Google AdWords can be deleted at any time via the Internet browser or other software programs.
Furthermore, the person concerned has the possibility to object to interest-based advertising by Google. To do this, the person concerned must access the www.google.de/settings/ads link from each of the Internet browsers they use and make the required settings there.
All information on Google's data protection can be found here https://www.google.com/intl/de/policies/privacy/.
You can opt-out here https://adssettings.google.com/authenticated and here http://www.youronlinechoices.com/de/praferenzmanagement/.
We also use the services of the following advertising networks:
You can find the option of opting out here: http://www.addthis.com/privacy/opt-out.
We use Adform ApS (Wildersgade 10B, 1 Copenhagen K Copenhagen, 1408 Denmark; "Adform"), a service provider that operates a digital advertising platform and operator of a Data Management Platform, which collects and stores information about your activities by setting a cookie to analyze your user behavior, and allows us to create interest based audiences to tailor your ad experience.
We use Amazon (Amazon.com, Inc. 410 Terry Avenue North, Seattle, WA 98109, United States; "Amazon"), a service provider for online video advertising and operator of a mediation platform (Supply Side Platform). Amazon collects and stores information about your activities by setting a cookie to analyze your user behavior. We use the user profile created to display targeted, interest-oriented advertising.
You can opt out of having personalized Amazon ads at: https://www.amazon.com/adprefs
For use-based advertising we use AppNexus Inc. (28 W. 23rd Street, New York, New York, New York, 10010; "AppNexus"), a service provider for advertising and operator of an intermediary platform (Supply Side Platform), which also acts as controller of your data. AppNexus collects and stores information about your activities by setting a cookie to analyze your user behavior. We use the user profile created to display targeted, interest-oriented advertising. For more information on Appnexus privacy please visit: https://www.appnexus.com/en/company/privacy-policy .
You can find the option of opting out here: https://www.appnexus.com/en/company/platform-privacy-policy.
We have integrated components from Awin AG (Eichhornstraße 3, 10785 Berlin, Germany; "Awin") on our platform. Awin is a German affiliate network that offers affiliate marketing. Affiliate marketing is an Internet-supported form of distribution that enables commercial operators of Internet pages to display advertising on the Internet pages of third parties, i.e. sales partners who are also called affiliates or publishers. We as merchant provide an advertising medium via the affiliate network, i.e. an advertising banner or other suitable means of Internet advertising, which are subsequently integrated by an affiliate on their own Internet pages or advertised via other channels, such as keyword advertising or e-mail marketing.
Awin sets a cookie on your device. Awin's tracking cookie does not store any personal data. The order number of our website and the advertising material you clicked on are stored. The purpose of storing this data is to process commission payments between us and the affiliate partner, which are processed via the affiliate network, i.e. Awin. Further information on Awin's data protection can be found here: https://www.awin.com/de/rechtliches/privacy-policy .
You can find the option of opting out here: https://www.awin.com/de/rechtliches/cookieoptout.
Bing Ads (Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA; "Bing Ads")is a search engine advertising tool that displays ads on the search network (websites such as Bing, AOL, Yahoo, other websites owned and operated by Bing or Yahoo, and syndicated search partner sites) and on the content network (within Windows apps or on Windows devices in Bing Smart Search results). Bing Ads Tracking (UET - Universal Event Tracking) makes it possible to track and remarket the paid search. For more information on data protection at Bing Ads, please visit: https://privacy.microsoft.com/de-de/privacystatement .
You can find the option of opting out here: https://account.microsoft.com/privacy/ad-settings/signedout.
On our platform, Criteo GmbH (Gewürzmühlstr. 11, 80538 München; "Criteo") technology collects information about your user behavior for marketing purposes in purely anonymous form and sets cookies for this purpose. Criteo can analyze your user behavior and then display targeted product recommendations as a suitable advertising banner when you visit other websites. Under no circumstances can the anonymized data be used to identify you personally. The data collected by Criteo will only be used to improve the advertising offer.
Further information on data protection can be found here: https://www.criteo.com/de/privacy/. You can find the option of opting out here: https://www.criteo.com/de/privacy/ .
We use Cxense ASA (Karenslyst Allé 4, 0278; "Cxense"), a service provider that operates a Data Management Platform, which assists us to protect and store information about your online activities by setting a cookie to analyze user behavior, and allows us to create interest based audiences to tailor your ad experience.
You can find the option of opting out here: https://www.cxense.com/preferences?optOutStatus=false.
For more information about Doubleclick by Google's privacy practices, please visit https://policies.google.com/privacy/update?hl=en. You can find the option of opting out at http://optout.aboutads.info/?c=2#!/.
A Facebook tracking pixel is integrated on our website. Additionally in our mobile applications for iOS and Android the "Facebook SDK" is included. With the help of this pixel and the SDKs, Facebook can track the user's usage behavior on the website. Your usage behavior can be used to create custom audiences in the Facebook Audience Manager website, which you classify according to your usage behavior. These formed website custom audiences can then be used in remarketing or lookalike campaigns. An example of this is that you visit the website to place a particular order but would cancel it. They would then fall into a "drop-out audience" and be addressed again in a Facebook remarketing campaign.Audience Network
To support our online marketing activities, we also use the Audience Network of Facebook, Inc (1601 S. California Ave, Palo Alto, CA 94304, USA; "Facebook"). The Audience Network facilitates the placement of third-party advertising and/or Facebook ads or other commercial or sponsored content ("ads") on our platform as well as in our mobile applications, mobile websites and video players.
If you are a Facebook user, Facebook may use a pixel ID, the Facebook SDK and a Facebook cookie to associate your visit to our pages with your user account. As a Facebook member, you can also edit your account settings at https://www.facebook.com/ads/website_custom_audiences/ and use them to object to data collection via custom audiences across all devices.
You can opt-out here: https://www.facebook.com/policies/cookies/ and here: http://www.youronlinechoices.com/de/praferenzmanagement/ .
Alternatively, you may choose to opt out here:
We use FreeWheel Media, Inc. (301 Howard Street, 19th Floor, San Francisco, CA 94105, USA; "FreeWheel") a service provider for online video advertising and operator of a mediation platform (Supply Side Platform). FreeWheel collects and stores information about your activities by setting a cookie to analyze your user behavior. We use the user profile created to display targeted, interest-oriented advertising.
To opt-out of having information being uniquely associated with your browser by FreeWheel, go to: http://cue.v.fwmrm.net/ad/optout
We cooperate with the service provider Gemius SA (48 Domanewska Street, D48 bulidung, 6 floor, 02-672 Warsaw, Poland; "Gemius"). The company offers solutions for digital marketing. The offer includes solutions that make it possible to send advertising and measure its effectiveness in real time. It also has tools for monitoring competition through studies providing information on all campaigns carried out during this period.
In its daily work, the company follows the guidelines of the European Association for Market Research and Opinion Research (ESOMAR) Code, which determines the implementation of market research projects and ensures their quality and reliability. It has received the ISO 27001:2013 quality certificate and is a member of IAB Europe.
For more information on Gemius' data protection please visit: http://www.gemius.com/privacy-policy.html .
You can find the option of opting out here: http://optout.gemius.com/de.
In addition, data for marketing and optimisation purposes is collected and stored on our websites using technologies of the agency group GroupM Germany GmbH (Derendorfer Allee 26, 40476 Düsseldorf, Germany; "GroupM"). This data can be used to create user profiles by using cookies under a pseudonym. The data collected with GroupM technologies is not used to personally identify the visitor to this website and is not combined with personal data about the bearer of the pseudonym. The collection and storage of data can be revoked at any time with effect for the future.
For more information on GroupM's data protection and the option of opting out, please visit https://www.groupm.com/mplatform-privacy-notice-german.
We use Improve Digital (Danzigerkade 215, 1013AP Amsterdam, Netherlands; "Improve Digital"), an advertising service provider and operator of a supply side platform, to play usage-based advertising. Improve Digital collects and stores information about your activities by setting a cookie to analyze your user behavior. We use the user profile created to display targeted, interest-oriented advertising.
You can find the option of opting out here: https://www.improvedigital.com/platform-privacy-policy/.
We use Index Exchange (20 W 22nd St. Suite 1101, New York, NY 10010; "Index Exchange"), a service provider for advertising and operator of a supply side platform, to play out usage-based advertising. Index Exchange collects and stores information about your activities by setting a cookie to analyze your user behavior. We use the user profile created to display targeted, interest-oriented advertising.
For more information about Index Exchange's privacy practices, please visit: http://www.indexexchange.com/privacy/.
You can find the option of opting out here: http://optout.networkadvertising.org/?c=1#!/ .
Every time you access our website, which is equipped with a LinkedIn component (LinkedIn plug-in), this component causes the browser you are using to download a corresponding representation of the LinkedIn component. Further information on the LinkedIn plug-ins can be found at https://developer.linkedin.com/plugins. As part of this technical process, LinkedIn will know which specific subpage of our website you are visiting.
If you are registered with LinkedIn, every time you visit our website and for the entire duration of your stay on our website, LinkedIn recognizes which specific subpage of our website you are visiting. This information is collected by the LinkedIn component and assigned to your LinkedIn account by LinkedIn. By clicking a LinkedIn button integrated on our website, LinkedIn assigns this information to your personal LinkedIn user account and stores this personal data.
LinkedIn receives information via the LinkedIn component that you have visited our website whenever you are logged in to LinkedIn at the same time as you access our website, regardless of whether you click on the LinkedIn component or not. If you do not wish LinkedIn to receive such information, you can prevent the information from being transmitted by logging out of your LinkedIn account before visiting our website.
LinkedIn also uses partners such as Quantcast, Google Analytics, BlueKai, DoubleClick, Nielsen, Comscore, Eloqua and Lotame who can set cookies. Such cookies can be rejected at https://www.linkedin.com/legal/cookie-policy.
LinkedIn offers the possibility to unsubscribe e-mail messages, SMS messages and targeted ads as well as to manage ad settings at https://www.linkedin.com/psettings/guest-controls.
You can find the option of opting out here: https://www.linkedin.com/legal/cookie-policy .
The tracking and reporting tool metalyzer of metapeople GmbH (Philosophenweg 21, 47051 Duisburg, Germany; "metapeople") is used on our website. Using metalyzer we can measure and deliver online marketing measures. In addition, we want to ensure that our website is designed to meet your needs and is continually optimized. Cookie and pixel technologies are used for this purpose. Information about the use of this website such as campaign, service provider, conversion, click, partner, order and product ID, date and time of the server inquiry, etc. is collected and stored in connection with the playout of advertising material and the evaluation of click behaviour and conversion rate.
You can find more information about the data protection of metalyzer here: https://metapeople.com/datenschutz/.
You can opt-out here: https://metapeople.com/opting-out-of-cookies/.
We use the services of Moat Inc. (228 Park Ave South #17953, New York NY 10003, USA; "Moat") to better understand whether our ads tend to be viewed by users, and whether our ads appear in a viewable manner. We collect and provide Moat with information collected from users' browsers, including log information and cookies.
You can opt out at: http://www.youronlinechoices.com/de/praferenzmanagement/
For use-based advertising we use OpenX Technologies Inc. (888 East Walnut Street, 2nd Floor, Pasadena, CA 91101, USA; "OpenX"), an advertising service provider and operator of a supply side platform. OpenX collects and stores information about your activities by setting a cookie that serves to analyze your user behavior. We use the user profile created to display targeted, interest-oriented advertising.
Further information on data protection at OpenX can be found here: https://www.openx.com/legal/privacy-policy/ .
You can find the option of opting out here: http://www.youronlinechoices.com/de/praferenzmanagement/ .
The content displayed in the widget is controlled and delivered by Outbrain. We do not collect or use any personal data in connection with the Outbrain widget. After an opt-out, the recommendations of content in the widget are no longer controlled on the basis of the usage data collected by Outbrain.
You can find the option of opting out here: https://www.outbrain.com/legal/privacy#privacy-policy.
We use PubMatic Inc. (c/o Privacy, 305 Main Street, First Floor, Redwood City, California 94063, USA; "PubMatic"), a service provider for advertising and operator of a mediation platform (Supply Side Platform). PubMatic collects and stores information about your activities by setting a cookie to analyze your user behavior. We use the user profile created to display targeted, interest-oriented advertising.
Further information on Pubmatic's data protection can be found here: https://pubmatic.com/legal/privacy-policy/ .
You can find the option of opting out here: https://pubmatic.com/legal/opt-out/.
We use PulsePoint, Inc. (360 Madison Avenue, New York, NY 10017; "PulsePoint"), a service provider for online advertising and operator of a mediation platform (Supply Side Platform). PulsePoint collects and stores information about your activities by setting a cookie to analyze your user behavior. We use the user profile created to display targeted, interest-oriented advertising.
You may opt-out of PulsePoint's Exchange at: http://optout.networkadvertising.org/?c=1#!/
We use Rubicon Project Ltd (Walmar House, 5th Floor, 296 Regent St., London, W1B 3HR, United Kingdom; "Rubicon"), a service provider for advertising and operator of a mediation platform (Supply Side Platform). Rubicon collects and stores information about your activities by setting a cookie to analyze your user behavior. We use the user profile created to display targeted, interest-oriented advertising.
You can find the option of opting out here: https://rubiconproject.com/privacy/consumer-online-profile-and-opt-out/ .
We use Salesforce.com, Inc. (50 Fremont Street, Floor 40, San Francisco, CA 94105, USA; "Salesforce DMP"), a service provider that operates a Data Management Platform, which assists us to protect and store information about your online activities by setting a cookie to analyze user behavior, and allows us to create interest based audiences to tailor your ad experience.
You may opt-out of Salesforce DMP's services at: http://www.youronlinechoices.com/de/praferenzmanagement/
For use-based advertising we use Smaato Inc. (Valentinskamp 70, Emporio, 20355 Hamburg, Germany; "Smaato"), a service provider for advertising and operator of a mediation platform (Supply Side Platform). Smaato collects and stores information about your activities by setting a cookie to analyze your user behavior. We use the user profile created to display targeted, interest-oriented advertising.
Further information on data protection at Smaato can be found here: https://www.smaato.com/privacy/ .
You can opt-out here: http://www.youronlinechoices.eu and here http://www.aboutads.info.
We use Smart AdServer (Smart AdServer SAS, 8-10 rue Saint Fiacre, Paris 75002, France "Smart") to manage the delivery of online advertising campaigns. Smart collects anonymous statistical data on our visitors to follow the delivery of our campaigns and to increase their performance.
In addition to that, Smart may collect and store information about your activities by setting a cookie to analyze your user behavior. We use the user profile created to display targeted, interest-oriented advertising.
To opt-out of having cookies placed on your device by Smart, follow the this link: http://www.smartadserver.com/diffx/optout/IABOptout.aspx
We use Sovrn (Sovrn, Inc., 5541 Central Ave. #100, Boulder, CO 80301, United States; "Sovrn"), a service provider for online advertising and operator of a mediation platform (Supply Side Platform). Sovrn collects and stores information about your activities by setting a cookie to analyze your user behavior. We use the user profile created to display targeted, interest-oriented advertising.
To opt-out of having information being uniquely associated with your browser by Sovrn, go to: http://info.evidon.com/pub_info/2672?v=1&nt=0&nw=false
We use SpotX (SpotX, Inc. 8181 Arista Place, Suite #400, Broomfield, CO 80021, United States; "SpotX"), a service provider for online video advertising and operator of a mediation platform (Supply Side Platform). SpotX collects and stores information about your activities by setting a cookie to analyze your user behavior. We use the user profile created to display targeted, interest-oriented advertising.
To opt-out of having information being uniquely associated with your browser by SpotX, go to: https://www.spotx.tv/privacy-policy/cookie-opt-out/
We use Teads SA (5 rue de la Boucherie L-1247 Luxembourg; "Teads"), a service provider for online video advertising and operator of a mediation platform (Supply Side Platform). Teads collects and stores information about your activities by setting a cookie to analyze your user behavior. We use the user profile created to display targeted, interest-oriented advertising.
To opt-out of having information being uniquely associated with your browser by Teads, go to: http://www.youronlinechoices.com/de/praferenzmanagement/
MoPub is the mobile publishing platform of Twitter International Company (One Cumberland Place, Fenian Street, Dublin 2, D02 AX07 Ireland; "Twitter") to promote and monetize downloadable iOS and Android applications. It is called a "hosted ad serving solution specifically for mobile devices" and enables companies to manage and optimize campaigns, analyze performance reports and metrics, and achieve higher eCPMs through the largest mobile RTB (real-time bidding) exchange. MoPubs SDK (Software Development Kit) was developed especially for the needs of Mobile App Publishers. First-party features support the key campaign management, budgeting, targeting, formatted banners, full-screen, video and native ads functions. The MoPub Marketplace is connected to hundreds of platforms on the demand side (software used to buy advertising through automation), resulting in higher prices for your application inventory. RTB gives you control and visibility over the ads that go into your application, so you can improve your user experience.
Further information on MoPub's data protection can be found here: https://www.mopub.com/legal/privacy/.
You can find the option of opting out here: https://www.mopub.com/optout/.
We use YieldLab AG (Colonnaden 41, 20354 Hamburg, Germany, "YieldLab"), a service provider for advertising and operator of a mediation platform (Supply Side Platform), to play out usage-based advertising. Yieldlab collects and stores information about your activities by setting a cookie that serves to analyse your user behaviour. We use the user profile created to display targeted, interest-oriented advertising.
You can find the option of opting out here: http://www.yieldlab.de/elements/privacy/ .
2.4 Share Buttons
2.5 Direct advertising by e-mail
In order to provide you with the most comprehensive service possible, we also use your data to send you suitable additional information of our own or third parties in connection with all services, e.g. intended purchase, financing or leasing, as well as the sale or leasing, workshop services and the services of AutoScout24 GmbH.
Such processing is carried out on the basis of statutory regulations which allow personal data to be processed for direct advertising purposes, because AutoScout24 has a predominant legitimate interest in this and in exceptional cases unreasonable harassment cannot be assumed (Art. 6 para. 1 f) DSGVO).
If you do not wish to receive such e-mails, you can unsubscribe at any time, either on the main page of your personal area or by sending an e-mail to email@example.com
If you have given us your consent, AutoScout24 will process your e-mail address for advertising in connection with cars, car purchase and sale, car financing and leasing, workshop services and products for prospective car buyers. On the basis of appropriate consent, AutoScout24 combines your registration data with the movement data on the websites and in the mobile apps of AutoScout24 (pages accessed, content clicked on etc.) and data from other services used on these websites/apps in order to gear e-mail advertising to your interests (Art. 6 Para. 1 a) DSGVO).
2.6 Security and protection against misuse
Ultimately, we use the data of all participants in order to effectively counter any abuse within the scope of our car marketplace in the interest of honest users and to protect our customers from damage in these cases.
These processes are carried out on the basis of legal regulations which allow us to process personal data for protection against misuse and for legal prosecution and because AutoScout24 has a predominant legitimate interest in processing to guarantee the functionality and security of the offer (Art. 6 Paragraph 1 f) DSGVO).
guarantee the operability and security of the offer (Art. 6 para. 1 f) DSGVO).
2.7 Customer Service
Autoscout24 Customer Service answers daily service requests from commercial dealer customers, private customers and interested parties. Personal data of customers are collected and processed. Personal data is collected by customers submitting it to us using a contact form provided on the website or by contacting us by e-mail, telephone or chat. We collect the given data for the purpose of a clear customer verification and for a fast processing of the customer inquiries. As we are constantly striving to improve our services for our customers, the data may be evaluated anonymously. All data will be used exclusively for the intended purpose and will not be passed on to third parties.
The Contact form allows users to contact Autoscout24 customer service. We collect the information provided via the contact form in order to process customer requests quickly. For private customers, we collect the category selected in the form (car, express sale...), the subject of the inquiry, the request (free text), the first name, last name, e-mail address and optionally the telephone number of the customer. For dealer customers, the postcode is also charged as an option.
Personal data that customers and interested parties voluntarily provide to us when using electronic forms, such as contact forms, or by e-mail, are only collected, processed and used for the purpose for which they were provided to us.
In order to improve our services, the data may be evaluated anonymously.
The live chat for dealers enables our registered dealer customers to contact Autoscout24 customer service quickly. Data received by us via the "live chat for merchants" is assigned to the respective user account and stored there. Users of the chat we will ask for the following data: Title, first name/surname, customer number, e-mail address and, within the framework of the chat, further information regarding the establishment of contact
When contacting private customers by telephone via the service hotline +49 89 444 56 1000 or +49 89 444 56 1666, we will request the following information: title, first name/last name, e-mail address and further details regarding the contact. If a caller is a registered AutoScout24 customer, a summary of the request made on the phone is assigned to the AutoScout24 user account. This enables any further processing of the request by a specialist department that may be necessary. We store the following data for calling merchant customers: Title, first/last name, company name, customer number, e-mail address and other non-personal information in the context of the profile and advertisements.
In order to provide a quick service to our dealer customers in case of questions and problems, we offer the possibility to contact our customer service via WhatsApp. Users of the WhatsApp service are asked to provide the following information after they have been contacted: Title, first/last name, company name (optional), customer number, e-mail address and other contact details. The mobile number is automatically transferred when using the WhatsApp instant messaging service.
It may happen that we also pass on your data to other recipients within the scope of the purposes mentioned in paragraph 2, as they are already named in detail there. As part of the provision of the offer and the functions and services associated with it, we pass on your data to suppliers and interested parties of cars and their financing, for example, if you make use of the respective service (for example, if you use the workshop portal, we pass on your data to the workshop selected by you).
In exceptional circumstances, we may also be required by law to disclose your personal data to third parties, for example as part of government prosecution measures. In the event of a complaint about misuse of the AutoScout24 marketplace, it is a prerequisite for passing on data to other users that there are well-founded and documented indications of misuse.
In addition, your personal data may be passed on within the AutoScout24 Group, to service companies (possibly also third countries), to government authorities and to persons affected by an infringement and possibly to other companies as part of a company transaction, as explained in detail below.
3.1 Transfer within the AutoScout24 Group of Companies
AutoScout is a company based in Germany, which operates internationally and is part of the AutoScout24 group of companies. Certain personal data, such as data provided by the user during registration, may be disclosed within the group of companies for internal administrative purposes, including joint customer service, to the extent necessary.
3.2 Passing on to service providers bound by instructions
In some cases, we use service companies (both AutoScout24 companies and external service providers) bound by instructions for certain data processing activities. Without exception, these are service companies that are bound by instructions and process the data on our behalf and in accordance with our instructions.
Due to the above-mentioned transfers, the service providers bound by instructions may process the data in countries outside the EU ("third countries").
Every transfer of data to a third country takes place in compliance with the applicable data protection law. If the European Commission has not established an adequate level of protection for a third country, AutoScout24 provides appropriate guarantees to ensure adequate protection of your data. This can be done, for example, through the conclusion of data processing contracts which contain EU standard data protection clauses and which the European Commission believes offer appropriate guarantees (available at: http://ec.europa.eu/justice/data-protection/international-transfers/transfer/index_en.htm ).
3.3 Passing on to government agencies, injured parties and for legal proceedings
3.4 Transfer in the context of corporate transactions
As our business develops, the structure of our company may change as its legal form changes, subsidiaries, parts of companies or components are established, purchased or sold. In such transactions, customer information may be disclosed to the acquirer or legal successor together with the part of the business to be transferred. Whenever personal data is passed on to third parties to the extent described above, we ensure that this is done in accordance with this data protection information and the applicable data protection law.
Any disclosure of personal data will be made on the basis of legal regulations. Accordingly, this data processing is justified by the fact that (1) the processing is necessary for the fulfilment of the contract for the use of AutoScout24, or (2) AutoScout24 has a legitimate interest in passing on the data for administrative purposes or the processing is necessary for the fulfilment of a legal obligation to which AutoScout24 is subject.
We delete or make your personal data anonymous as soon as they are no longer required for the purposes for which we process them in accordance with the above paragraphs. The actual storage period depends on how you use our offer.
If you have not registered with us, we store your personal data for the duration of use of our offer plus a period of 14 days in which we keep backup copies after deletion, insofar as this data is not required for longer for criminal prosecution or to secure, assert or enforce legal claims.
If you have registered with us, we will store your personal data for the duration of your registration and delete it as soon as you delete your user account. We'll keep the following for a period of 14 However, make backups of your data before they are finally deleted.
In the event that you have given us your consent to the processing of your data (e.g. for the purpose of advertising use including the associated profiling), we will store your data until you revoke your consent.
If we have to store data for legal reasons, the further processing of the data concerned is restricted instead of being deleted.
As a data subject of the processing of personal data, you have a right to information about the data processed, a right to correction of your personal data, a right to deletion of your personal data, a right to restrict the processing of your personal data and a right to the transferability of your personal data. You also have the right to file a complaint with a supervisory authority.
In cases where data processing is based on Art. 6 para. 1 lit. e or lit. f DSGVO, or for the purpose of direct advertising, you have the right to object to the processing.
If you have given us your consent, you can revoke it at any time with effect for the future.
5.1 Right of objection
You have the right to object to the processing of your data at any time for reasons arising from your particular situation. We will stop the processing of your personal data after your objection has been raised, unless AutoScout24 can prove compelling reasons worthy of protection for the processing which outweigh your interests, rights and freedoms, or the processing serves to assert, exercise or defend legal claims.
Without prejudice to the above right of objection, you can also object to the collection and processing of information about the use of the e-mail newsletter at any time.
Please note that the sending of the newsletter will be terminated with an objection. Please send your objection to newsletters and mailings to: firstname.lastname@example.org
You can also send your objection to newsletters and mailings to the postal address AutoScout24 GmbH, Tölzer Straße 16, 82031 Grünwald, or to the telephone number +49 89 444 56 1666.
5.2 Right of revocation
You can revoke your consent, which you have given us if necessary, at any time with effect for the future, without affecting the legality of the processing carried out on the basis of the consent until revocation. You can send your revocation to AutoScout24 GmbH, Tölzer Straße 16, 82031 Grünwald, or by e-mail to email@example.com.
5.3 Right to correct and complete data
You have the right to request us to correct any personal data concerning you immediately if it is inaccurate. Furthermore, you have the right to request us to complete your data within the scope of Art. 16 p. 2 DSGVO - also by means of an additional declaration - if these should be incomplete.
5.4 Right to cancellation ("Right to oblivion")
You have the right to request the deletion of your personal data under the conditions described in Art. 17 DSGVO. These conditions provide in particular for a right of cancellation if the personal data are no longer necessary for the purposes for which they were collected or otherwise processed and in cases of unlawful processing, the existence of an objection or a revocation of consent, the existence of an obligation to delete under Union law or the law of the Member States, AutoScout24 or the collection of data in relation to information society services offered pursuant to Art. 8 para. 1 DSGVO.
5.5 Right to limitation of processing
You have the right to request us to restrict processing in accordance with Art. 18 DSGVO. This right exists in particular if the accuracy of the personal data between the user and AutoScout24 is disputed, for the duration which requires the verification of the accuracy and in the event that the user requires limited processing in the case of an existing right to deletion instead of deletion; furthermore in the event that the data are no longer required for the purposes pursued by AutoScout24 but the user needs them for asserting, exercising or defending legal claims and if the successful exercise of an objection between AutoScout24 and the user is still disputed.
5.6 Right to information and complaints
You have the right to request information from us at any time on the personal data processed by AutoScout24 concerning you within the scope of Art. 15 DSGVO.
They also have the right to complain to the competent supervisory authority.
5.7 Right to Data Transferability
If we process data that you have provided to us, you have the right to receive the personal data concerning you in a structured, current and machine-readable format or to transmit this data to another person responsible.
In order to facilitate business transactions between members of the AutoScout24 community, our service allows you to access certain contact information of other users (see section 3 above). By agreeing to our terms and conditions, you agree to use this personal data exclusively for the following purposes:
AutoScout24 and its members do not tolerate harassment by sending unsolicited advertising e-mails (spam). Therefore, you are not permitted to add a user's e-mail address to your e-mail distribution list or any other address list without the user's express consent.
Note: Do not use the AutoScout24 "Send page" service or other forwarding services to send unsolicited e-mails (spam).
The services offered by AutoScout24 may be changed from time to time, in particular to further improve the platform's services and functionalities. Such changes may also affect the use of your personal data. We therefore may change this privacy information from time to time. The current version is available on our website under the heading "Privacy". Please inform yourself regularly about the current status of the data protection information.